The column should not do that because we have a script that searches for the __ in order to extract all the strings needs to be translated and upload them to the translation service.
All '__' instances should be hard coded strings and not variables so the script will only send strings to translate (and not variable name)
https://github.com/theforeman/foreman/blob/7f113cb4b781283ea7b50ee78d980414dd3bc741/webpack/assets/javascripts/react_app/components/common/table/schemaHelpers/column.js#L28